Marketing liquor brands in India requires precision, compliance, and creativity. At Katyani Media, we specialize in executing impactful and regulation-compliant liquor marketing campaigns that help brands stand out in a highly competitive and sensitive category. From POS activations to outlet-level visibility and brand recall strategies, we provide complete on-ground solutions for liquor promotion.
What Can Be Done with Liquor Marketing?
Our liquor promotional services are tailored to comply with state regulations while effectively reaching consumers across urban, semi-urban, and premium retail zones.
Retail Outlet Branding
We design and implement high-visibility in-store branding including glow sign boards, shelf strips, wall branding, and counter-top displays. This enhances brand presence right where purchase decisions are made.
Event Sponsorship and Sampling
Engage with consumers through curated tasting events, private launch parties, and brand-sponsored experiences in lounges, clubs, and events. We manage all permissions, staffing, and branding elements to ensure smooth execution.
Point of Sale Activations
Boost visibility at wine shops and premium outlets with customized stands, bottle neckers, takeaway kits, and other branded materials that drive brand affinity and impulse purchases.
Promoter-Led Activations
Trained promoters help educate customers, share brand stories, and promote ongoing offers in a professional, engaging manner while adhering to legal marketing norms.
Bar and Club Branding
We coordinate exclusive branding in bars and clubs, including menu inserts, bar mats, coasters, LED backdrops, and digital displays that enhance brand experience in nightlife venues.
Festival and Celebration Campaigns
Tap into high-consumption seasons like New Year, Diwali, and regional festivals with special campaigns that combine festive packaging, in-store promotions, and targeted engagement.
Location-Based Targeting
Using data-driven insights, we focus on key consumption zones such as high-footfall areas, IT corridors, and commercial districts to maximize exposure and conversion.
Why Choose Us for Liquor Marketing?
Industry Experience
We understand the nuances and limitations of liquor advertising and are experienced in designing campaigns that are both impactful and compliant.
Regulatory Knowledge
Our team stays updated with excise rules across states to ensure all promotions follow local guidelines without compromising creativity.
Creative Strategy
We work with your brand team to craft storytelling that aligns with premium positioning and market trends, giving your brand a distinctive edge.
End-to-End Execution
From design and printing to staff deployment and post-activation reporting, we handle every element of your campaign.
Trusted by Top Brands
Katyani Media has worked with leading liquor brands to roll out successful on-ground and BTL campaigns across multiple cities.
Let’s Build Your Brand Responsibly
If you’re looking to scale your liquor brand’s offline presence while navigating regulatory frameworks, Katyani Media is your trusted partner. Contact us today to plan and execute a liquor marketing strategy that delivers impact, visibility, and results.